Loafers and slackers unite! You have nothing to lose but your Jobseeker’s Allowance.

After all, that ‘benefit’ is worth diddly squit, and one simply cannot survive on the dole without supplementing the fortnightly giros with a bit on the side. Call it enterprise and initiative. Get up and go, bike or no. Very British, and thoroughly commendable.

Why is the Nasty Party being so, er, nasty? Because it ever was, is and shall be, right-on-ness with respect to gay marriage notwithstanding. Hark the sound of a dog whistling.

Do chancellor George Osbourne’s sums add up? No. Is the hardworking and law-abiding slogan-trope an election winner? Almost certainly.

We’re all in it together.